Outsourced lead generationOutsourced B2B lead generation services

    Build a lead generation system that compounds

    Not one that resets every month.

    Outsourced lead generation built on content, automation, and clean data

    We provide outsourced B2B lead generation services for teams who want predictable pipeline without ads, cold spam, or bloated agency retainers.

    With our lead generation system, you get:

    A steady flow of warm, inbound leads

    Lower CPL and CAC over time

    Shorter sales cycles through pre-education

    Fewer junk leads, more real conversations

    A lead generation engine that works while you sleep

    Stefan Kalpachev

    Founder of Content RevOps Movement

    Book a free 1:1 call with one of the best lead gen consultants today

    Companies and founders who trusted outsourced lead generation services:

    PearsonCaltechSimplilearnEverlawPlaid365 Data ScienceOpenSpaceViz.aiFictivKing's College London
    Jon Izek

    Content RevOps delivered consistent leads at near-zero cost while our competitors were burning money on ads.

    Jon Izek

    CEO at Ori Learning

    David Leivesley

    Our sales cycle shortened by 40%. The quality of leads has never been better.

    David Leivesley

    Founder & CEO at WinPure

    Alina Vasile

    Working with Content RevOps gave us the content clarity and direction we desperately needed.

    Alina Vasile

    CEO at Codesmith.io

    Greg Wood

    Content became our #1 lead source in just 6 months. We went from sporadic inquiries to a predictable pipeline.

    Greg Wood

    COO at CFO Alliance

    Aaron Stabel

    The system generates 5-10 high quality leads every single day. Pre-qualified prospects who understand our value.

    Aaron Stabel

    CEO at Behavior Advantage

    Nathan Price

    Content RevOps helped us build a predictable pipeline beyond referrals. A scalable system that doesn't depend on luck.

    Nathan Price

    VP Client Relations at Westlab Canada

    James Watson

    Thanks to the content engine, we no longer need ads to scale. Organic content brings in more qualified leads than paid.

    James Watson

    Managing Director at FutureSavvy

    Why You Need Outsourced B2B Lead Generation Services?

    Hint: Your lead generation feels expensive, fragile, or unreliable...

    Low quality

    "We're getting leads, but they're not qualified."

    Translation: Volume without qualification is just noise. Your CRM is full of contacts, but your pipeline is empty. Sales wastes time on prospects who were never going to buy.

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    High CPL

    "Lead gen is too expensive for the results we're getting."

    Translation: Your cost per lead keeps climbing, but conversion rates stay flat. You're paying more to acquire the same low-quality contacts — and it's eating into margins.

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    Not scalable

    "We can't seem to scale without hiring more people."

    Translation: Your lead gen is manual and dependent on individual effort. Every time you want to grow, you need another SDR. There's no system that runs independently.

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    Unpredictable

    "Our pipeline is feast or famine — one good month, two bad ones."

    Translation: Without a systematic approach, your lead flow depends on campaigns, events, or referrals that spike and disappear. You can't forecast or plan reliably.

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    Long cycles

    "Sales keeps complaining the leads aren't ready to buy."

    Translation: Leads enter your funnel too early, with no nurture or education. Sales has to do the work of building awareness and trust from scratch — extending every deal cycle.

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    Past failures

    "We've tried agencies before and they just didn't deliver."

    Translation: Most lead gen agencies focus on activity, not results. They'll run campaigns and send reports, but you're left wondering where the actual pipeline is.

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    If any of this sounds familiar, you don't need more tactics — you need a system. Our outsourced lead generation services replace the patchwork with something that compounds: content-driven, CRM-connected, and built for B2B sales cycles.

    How Our Lead Generation System Works

    Lead generation only works when strategy, infrastructure, and execution work together. We build all three — so you get qualified leads consistently.

    outsourced lead generation·outsourced B2B/B2C lead generation services
    PHASE 1Strategy
    (Days 1–3)

    B2B/B2C lead generation audit and strategy

    We start with a B2B/B2C lead generation audit to understand how demand flows through your business today — and where it breaks.

    We analyse:

    • Your ICP, buying committee, and sales motion
    • Existing content, data, and CRM structure
    • Where leads stall, ghost, or drop out of pipeline
    • How content can support sales at each stage

    Your lift:

    One 60–90 minute call.

    Outsourced B2B Lead Generation Services

    for

    IT Services

    We work best with B2B teams in industries with long sales cycles, multiple stakeholders, and high consideration.

    Reach qualified buyers before competitors do

    Your ICP discovers you during their research phase — when they're actively looking for solutions like yours.

    Stop wasting time on unqualified leads

    Our lead scoring and qualification filters ensure sales only talks to prospects who match your ICP and are ready to buy.

    Build predictable, growing pipeline

    Get a steady stream of qualified leads every month, not sporadic spikes from one-off campaigns.

    Re-engage your existing database

    Turn cold leads warm again. Reactivate past prospects and stalled deals with systematic nurture.

    Turn your expertise into lead magnets

    Your knowledge becomes assets that attract, educate, and qualify leads around the clock.

    Shorten your sales cycle

    Leads arrive educated and pre-qualified, so sales conversations start further down the funnel.

    Generate leads without adding headcount

    Automation handles prospecting, nurturing, and qualification — so lead gen doesn't depend on team size.

    Lower your cost per lead over time

    As your system compounds, you generate more leads from the same spend — improving ROI continuously.

    WHO YOU'LL WORK WITH

    A Lead Generation Consultant in Your Corner

    Most B2B teams don't have a lead problem. They have a timing and quality problem.

    As a lead generation consultant, I build systems that match how B2B buying actually works — long research phases, multiple stakeholders, and decisions driven by trust.

    "Traditional outsourced lead generation focuses on volume. That approach breaks down in complex B2B sales, where education and context matter more than raw lead counts."

    Content-led lead generation flips the model. Buyers find you during research, arrive informed, and move through the pipeline with less friction.

    That's why Content RevOps layers content over your CRM and sales process, turning lead generation into a steady, pipeline-driven system rather than a numbers game.

    Read more about my work
    Stefan Kalpachev
    Connect on LinkedIn

    Stefan Kalpachev

    Founder & CEO of Content RevOps

    Lead Generation Packages

    Three ways to get started — from free tools to a full done-for-you lead generation system.

    Choose the path that fits where you are now and scale up as your lead generation operation matures.

    Free

    Content RevOps Hub

    Learn how modern B2B lead generation actually works

    Freeforever

    What's included:

    • Lead generation frameworks and playbooks
    • ICP and demand-mapping templates
    • Content-led lead generation examples
    • Nurture and pipeline-thinking guides

    Best for:

    Teams exploring inbound or comparing outsourced lead generation options.

    Consulting

    Lead Generation Consulting

    Work directly with a lead generation consultant to diagnose gaps, design a content-led lead generation system, and align sales and marketing around pipeline.

    Starts at $4,100/month

    What's included:

    • B2B lead generation audit
    • Demand and lead generation strategy
    • ICP refinement and buying-journey mapping
    • Content and sales enablement planning
    • CRM structure and pipeline guidance
    • Advice on tools, automation, and execution

    Best for:

    Founders who want a clear plan before committing to outsourced B2B lead generation services, or who need expert oversight on an existing setup.

    Top Choice
    Done-For-You

    Outsourced B2B Lead Generation System

    This is not lead lists, ads, or cold outreach. It's a content-led, inbound lead generation system built, automated, validated, and optimised for you.

    Starting at $8,500/month

    What's included:

    • Full B2B lead generation audit and roadmap
    • Resource hub build (content, UX, conversion paths)
    • Content creation focused on ICP pain points and sales objections
    • CRM cleanup, enrichment, and segmentation
    • Automation using Make.com, Instantly, Phantombuster, and Apify
    • Content-led outreach and database reactivation
    • Sales enablement content layered over pipeline stages
    • Traditional + AI search authority building
    • Ongoing optimisation for lead quality, pipeline velocity, and CAC

    Best for:

    SMB B2B teams replacing outbound, ads, and unpredictable lead sources with a system that compounds over time.

    Lead Generation Calculator

    Use our lead generation calculator to model your content-led pipeline. See exactly how many impressions, clicks, and leads you need to hit your goals, and what it'll cost.

    $
    Impressions
    17,000CPM $176
    2%
    Clicks
    340CPC $9
    10%
    Leads
    34CPL $88
    30%
    Opportunities
    10CPO $300
    50%
    Deals
    5CAC $600

    To close 5 deals/month using our content-led system at a $3,000 budget, you'll need to generate 34 qualified leads at $88/lead with a $600 CAC.

    This is 5x cheaper than other outsourced B2B lead generation services.

    Common Questions About Our Lead Generation Services

    Everything you need to know before getting started

    Ready to stop chasing leads and start generating them?

    Build a content-led lead generation engine that compounds, lowers CAC, and delivers warm leads consistently.

    No commitment required. See if our lead generation system is right for your business.